Accessorize with #CharmingCharlie ,Dubai
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Charming Charlie,

as the name says, the store really charms a woman who love accessories and bags which matches with the daily outfit. They recently launched the Spring 2016 collection in Dubai at their Ibn Battuta Mall. I was one of the privileged blogger on the select guest list invited by them to preview the launch collection and experience the vibrancy of Charming Charlie designs. The store is so colorful and well done, along with delicious snacks rolling in, I didn’t realize when the evening went by. The in store fashion store was fun to watch as how the accessories would look when they are worn and it was an easy going show.

Charming Charlie IBN store image 20


Charming Charlie is a women’s contemporary jewelry and accessories retailer, where their  mission is “Crazy for color”. This was evident when I entered the store and saw how well each design & pairing of accessory captivated my senses. I believe this brand would suit every woman’s style and they are quite value for money in the pricing as well.


Charming Charlie was founded in 2004 Houston, Texas , by Charlie Chanaratsopon , where the prime idea was elegance & comfortable yet fabulous. At Charming Charlie, when it comes to accessories, they believe if it feels good, do it, and if it looks good, do it in every colour it comes in. If fashion is fun, then accessories are definitely the life of the party!

The Spring collection was engaging , inspiring assortment , group together in favourite colours at very accessible price. Known for carrying a wide array of accessible fashion accessories merchandised by colour, Charming Charlie offers a full range of product including fashion jewellery, handbags, small leather goods, scarves, watches, sunglasses, a special occasion collection, and more.

The collection was inaugurated by Enrique Nehme Vice President of Charming Charlie and Mr.Nilesh Ved – Chairman of Apparel Group.

Enrique Nehme Vice President International Business Development



What really caught my eye was the fabulous lockbox Satchel  bag which would suite during the day and night events as well. As you enter the store, the coral crush collection was something I really cherished. The feel of the handbags was very smooth, sturdy and well finished. I like how each design of accessory was different from each colour.

New Iconic Colorblock Rivet Lockbox Satchel-01



The best thing from the evening is when I picked these two beautiful watches from the store. I like how they are trendy, elegant & yet stylish. I picked one for the love of big dial I have and another one for my daily office wear.




As we were spending precious time with the brand collection that evening, we shared all our moments with the #CharmingCharlie which is a globally used tag for admirers of the brand. Check out my moments across social media with #charmingcharlie to know more on the lovely evening 🙂

Photography by Mrunmayee Pandit